AI-native at the core: inside the company, we rebuild work around AI; outside, we make sure AI knows and recommends your brand.
AI-Native & GEO
Building AI-native companies · AI search visibility (GEO)
- Co-founded Pallas AI, helping companies become AI-native: not bolting AI onto old processes, but rebuilding work around it.
- From blueprint and captured expertise to workflows, agents, roles and incentives, turning a team’s know-how into systems AI can use.
- Through Finikz Culture & Technology, helps brands get found and cited accurately in answers from ChatGPT, Perplexity, DeepSeek and other AI assistants.
Brand & Cross-Cultural Marketing
Brand strategy · Content operations · Global expansion & cross-cultural marketing
- Co-founded a content marketing company whose clients included Tencent Group Communications and the China International Fair for Investment & Trade.
- Brought a cross-border e-commerce product into the top ten in its Amazon category.
- Managed accounts with more than one million followers; helped a new-media network gain 300,000 followers in three months.
- Several years at a French trading company, handling business communications and institutional writing across Chinese, English and French.
- Shaped editorial content for brands, including designer-toy and personal brands; as lead writer at Qiyu Film, wrote several articles with more than 100,000 views, and was a columnist for Fengshang Weekly.
Arts, Culture & Communities
Chinese-English-French translation · Running cultural venues
- Translated exhibitions and catalogues for the West Bund Museum × Centre Pompidou project, including Kandinsky, The Voice of Things and Paris Architecture.
- Translated more than a dozen books, including the Dionysian Trilogy on wine, beer and rum.
- Co-founded Jumpwire Craft Beer and the Jumpwire Art Alliance; founded Jiǔwō, a live-music venue that hosted bands including Wutiaoren and Toy Captain.
- Deputy Secretary-General of the Guangzhou Alumni Association of Sun Yat-sen University, overseeing communications.
- Winner of Sun Yat-sen University’s inaugural English Singing Competition; top-ten finalist in the 20th Venus Campus Singing Competition.
